If they havent been, you can build rapport by sharing all the great things youve heard. Pleasure chatting with you, [prospect name], Why it works: It reminds them that you arent a complete stranger, while also showing sincerity. 107+ Creative Boutique Slogans & Taglines 103+ Catchy Accounting Slogans & Tagline 109+ Creative Flooring Slogans & Tagline What do you think about our new website?, Were sorry, heres a coupon for 10% off your next purchase, Check out these new offers just for you!, These items are selling fast, get them while you still can!, Were having a sale on XYZ products this week only!, Back in stock: XYZ product youve been waiting for!, Looks like you need XYZ product, we have it in stock!, Congrats on your new job/house/baby/etc., heres a gift from us!, In case you missed it: top news stories from the past week, Its that time of year again: our annual customer survey is now live!, Thankful Thursday update: this week were highlighting, Upcoming webinar: ABC with expert XYZ, Our office will be closed on XYZ date, heres what you need to know, Were hiring! First, it ensures that your email will be opened and read. It also works well as a tactic to re-engage prospects that may have gone cold. You dont want to sound too general, but you dont want to come across as a stalker either. Something youre not aware of or perhaps youre overlooking. Heres something rather simple: Now your prospect or customer knows what you want to talk about. By tailoring your subject line to the recipient, youre more likely to grab their attention and get them excited about your email. 20 Other Ways to Say "Touch Base" in Business Correspondence It is a short, attention-grabbing phrase that tells the recipient what the email is about. A great way to write a touching base email subject is to focus on the recipient. Are there any email Subject Lines that get open quickly? Why bother trying to reach out to hundreds of prospects manually each week? Lets touch base doesnt say anything. It can be awkward to schedule a conference call when you just want to see whether a collaborators trial is on schedule. For instance, you can send your initial email, then call a couple days later, follow them on Twitter the following week, and try emailing again a few days after that. "Checking in" or "Touching base" are worthless. Use case 1: A trigger event occurred A trigger event is any action that suggests a lead is considering purchasing your product or service. The phrase touching base is often used in business contexts when reconnecting with someone (e.g., just touching base) or proposing to make an appointment with them (e.g., lets touch base). As Josh Slone at LeadFuze says, The more you personalize your subject line, the more benefits you can reap. Theres nothing entertaining or interesting about it at all. It is a short, attention-grabbing phrase that tells the recipient what the email is about. It points out some interesting tips about hiring and marketing.. Theyre all over the internet, and theyre always full of great ideas. Im happy to answer any questions you may have. You can probably see a pattern here: in many cases, you dont need to be as direct as saying, Lets schedule a meeting.. Good contact data is key.. A simple, clear-cut recommendation about what youd like to talk about and when youd like to talk about it makes it easier for your contact to say yes or no. Look in an email Spam folder, and you'll likely notice a few similarities between the subject lines-including way! In fact, past five words in the subject line, you fall below 50%. With a CRM, you can create system-generated tasks that are automatically scheduled based on triggers you set. And heres the thing.. We know these emails are a great place to start, but aren't a silver bullet. A touching base email subject will also help you make a good first impression. So, in November a Touch Base email feels appropriate, before a phone call in December. Split up your recipients into two batches; send one Subject Line A, and the other Subject Line B. Do the opposite of what you normally would, and you might find the results surprising. Here are some tips on how to stay on top of the interests of your prospects. For More: 131 Subject line for Asking Feedback [Samples Included]. But, what should you say in your emails? RingCentral's cloud-based business phone system lets you make and receive secure calls using your carrier minutes, Wi-Fi network, or cellular data across all your devices. Weve found that [tip] tends to help. points! Spied a story that reminds you of a previous conversation? Prospect: Asked you to reach out in December. Automatically. Often, people forget that theres a person on the other side of the message. Because 56% of people open their email on mobile, lengthy subject lines will get cut off. 19. Learn how recession proofing helps your small business during difficult times. Email marketing is one of the most efficient ways to keep in touch with your customers. They can smell out automated emails thatrequire littleeffort and usecustom fields like {!First Name}. Push that information to the bottom of your emails so that you can take full advantage of this area. What is the recipient supposed to do next? Its been a little while since we talked! Hint: Most outgoing emails have 2 or 3 words. Prospect: Asked you to reach out next year. A great way to add value to your prospects lives is to invite them to a local event or webinar where they can network with other players in their industry. "Touching base" simply means getting in contact with someone. Continue the conversation with the context you just received. Rotate so you use all three subject lines in your follow-up emails for a week, and check the tracking reports you get to see which earns the highest open and reply rates. Example: Hello [prospect]. Why it works: Its short, conversational, and to the point. How To Write a Touching Base Email Subject? Its also a great alternative to overused subject lines such as, Checking in or Touching base, which have zero value. I just read your latest blog post about [topic]. How customer-obsessed are you? All rights reserved. Sometimes it makes sense to touch base with your previous clients to see how theyre getting on with their new supplier. Next time you want to check in with a prospect, try swapping out the overused touching base email with more substance. In this post, well explore different alternative ways for you to successfully reach out to your prospects and customerswithout resorting to unimaginative touching base messages. 13 more effective alternatives to "just touching base" emails So how can you stay in touch without annoying them? Then, send a separate batch with another subject line. Why it works: Some people like to be sold to in a specific way. We haven't spoken in a decade. The prospect doesn't only find them unnecessary and inconsiderate, they . When it comes time for you to send a follow up email, it's key that you include a reason why you are reaching out. If you can, try to come up with a headline that will make the reader curious about the emails contents. A simple message that reiterates the various ways you can deliver value to their particular business may well convince them to move the conversation forward. The best email subject lines are under 5 words. Give Copper a try today. Let me know if youd like to discuss this further on a call.. Theyll get in touch when theyre ready. 4) Be specific. The goal of your message is for the prospect to see value and reply or agree to a next step, depending on the scenario. Which is why I pledge to stop contacting you if you arent interested. Or even better. So, if you're sending a subject line like "Adam's New Job" or "New Project Update," it's likely that a lot of people will open it and not get their emails read to them. The subject line is the first place an email recipient looks out before deciding if to open the email or not. How have things gone since then? When you send a touching base email, youre making contact to achieve a specific purpose, such as: An example might look something like this: Hi Beverly!Im just touching base to see if youve had a chance to discuss our proposal with your team. You may decide to use a single technique or combine several approaches for a more dynamic, interesting message. As someone who works in healthcare [or any other industry], I thought you might find this guide on how to run a remote-friendly healthcare practice illuminating. Example: Hey [stakeholder name]. When being nice and inquisitive got you nowhere, 16. You could manually check all your customer records daily or write reminders for yourself on sticky notesor, you could do a lot of other, much more productive things with your time instead (like get even more clients) and have your CRM simply tell you when its time to follow up. (The average open rate for any SL above 5 words is <50%.). (no subject) sometimes this can actually work in your favor! A Recipe Touching base email subject examples:If you often find yourself in a kitchen at different times of the day, try writing an email with a recipe. And if you have a suggestion for replacing lets touch base or other boring business phrases, let us know on Twitter! When it comes to writing an email subject, its important to keep it short, sweet, and to the point. 70 Sales Email Subject Lines That Get Opened, Read, and - HubSpot Drop the touching base, and focus instead on offering value. Convenient, eh? An honest approach to starting a conversation, You made a connection and want to stay on their radar, They gave permission to circle back later, Adding a touch of urgency and specificity, Youve followed up several times with no success, When being nice and inquisitive got you nowhere, An honest approach to starting a conversation, 16 Follow-Up Email Subject Lines to Steal for Your Next Campaign. This is going to require knowledge of your prospects business, their specific problems, and your value proposition. What better way to demonstrate the value you can bring to prospects than to offer them personalized, actionable advice about how to achieve a goal or fix some problem in their business? You have surprisingly many other options with more interesting (and impactful) wording. Example: Hey [client]. But you're looking for a new job so you want to "touch base". This is especially important if you are sending out emails to a lot of people. The touching base email should also have something helpful to fill in as it does not personally spam people, but instead lets them know that you are interested in their feedback and most importantly about what they are looking for. One way to show that you genuinely understand the pain points and needs of your prospects is to reach out to them about emerging challenges in their industry. Whether or not you would know it, VoIP technology has been adopted across the board from Burger King to the White Small business, SMB communication, SMB productivity, Small business, SMB communication, SMB employee experience, Bring everyone and everything together on RingCentral. The big problem with these emails is that they tend to lack value. Then track your overall open and reply rate for each. Urgency is a quick win for any subject line, and this one does it gracefully without coming off as desperate. Emails that include the words Thank You in the subject line have seventeen percent higher open rates and reply rates. Subject Line #5: Loved our chat. A subject line has a triple threat combination of not only eliciting FOMO, but being brief and providing urgency as well. Propose a meeting If the purpose of your email is to set up a meeting with a colleague, consider including specifics about the event, such as the date, time and location. This helps the recipient to see the sincerity of your email. Really interesting! These nine ideas will help you take a different tack than the sales and marketing people competing for your prospects and customers attention. A bit of gratitude makes you more memorable. Most experts think Americas favorite pastime inspired the phrase. Your messages have to resonate from the get-go. Hey [First Name], I sent you an email about [proposal] last week. Why it works: For one, it shows this isnt the first time youve attempted to reach them. I thought you might find it just as interesting as I did. Subject: RE: [Past email chain subject line] Email: Mrs. Jane Doe: I wanted to take a moment to follow up on the [Job Title] position I interviewed for on [date of interview], as well as our past conversations about the opportunity. If you could wave a magic wand and solve your biggest problem what would it solve? While sending 20 emails over a two-week span would be considered spam, theomni-channelapproach demonstrated with this subject line shows that youre seeking a genuine connection and are going to be respectfully persistent. Here are 10 alternatives to the cookie-cutter touch base email: If youre proposing a call or meeting with your contact, be specificdont leave them guessing with something vague like lets touch base in the next few weeks.. How To Write a "Touch Base" Email: Definition and Uses Experimenting with your subject lines is an absolute must. Why it works: People inherently want to be helpful, even if theyre busy. The touching base email. A touching base email subject line will also be the first thing that people see. Instead, you can suggest a specific action that might get you a lot closer to hearing that all-important yes. Read more ideas! The subject line of an email can make or break a relationship between the sender and receiver. If youre sending your email in an effort to remind the recipient that you exist, its best to include something of value. Because the email is generic, easy to put off, and overall uninspiring. After all, without the opportunity to face your prospect and pitch them properly, even the best sales pitches are worthless. Conversation starters, like the subject line above, are a safe bet, because everyone loves trying new restaurants. Touch base emails are boring office jargon that dont stand out in a crowded inbox. in names, companies, recent awards, and other personal details about your recipients. Email marketing has always been an important part of any companys digital marketing strategy Are you looking for some creative teaser email subject lines ideas? The system also includes conferencing, business SMS, and online fax functionality: Learn more about the best cold calling software for small businesses. You don't want something like "hey, just checking in, how are you?" Formula: Touching Base Regarding [Topic] [Date . The trick is to be respectful and gentle in your approach. The Touching Base email subject line is a great way to make sure your emails are opened and read. Just sign in to your email account, dash off a few lines of friendly text and your work is done. For example: "Hello, I'm making pancakes for dinner tonight and wanted to let you know." Example: Hello [contact name]. This makes it an ideal subject line for sales or marketing emails. In fact, follow-up emails achieve greater response rates than initial emails. The prospect was too busy to engage and asked you to try again on Friday afternoon or In about 3 months. Send automated and handwritten personalized thank you emails and notes to clients with this step-by-step guide on how to thank customers for their business. Have you noticed if your prospect has just shared a new article on LinkedIn? Sometimes you want to touch base with a colleague or business partner who you need information from. A true win-win for everyone. Lastly, you can grab the download below to get 30 additional examples & templates! They determine if the email will be opened or not. To be clear, this subject line only works if your request is sincere, and youre likely to follow their direction or advice. Are you still interested in this project? That last bit is crucial because, during the decision-making process, your prospects are always hungry for more. It is better to send out 2 or 3 emails than it is to send out 50 emails that are all the same. Maybe its that youre approaching a deadline, or you have a case study relevant to them, or you discovered a trigger event. This request for aid and empathy shows youre not just following up for the sale, but for their advice or direction. Email content: Short paragraph (include a link or attachment if possible) focused on ONE thing. Our best guess why: Emails with this subject line are typicallysent by strangers who assume that our time is worth theirs simply because they are interested, not because theyve shown usvalue or done anythingto find out who we are or what we need. In fact, one in four employees regards it as the most annoying office buzzword around.1 The expression doesnt stand out or convey anything particularly meaningful to those who read itmaking it far from ideal if you want your emails to be opened, read, and replied to. Related: 113+ Best Confirmation Email Subject Line Ideas, Related: 113+ Best Email Subject Lines For Sales Ideas, Related: 109+ Best Spam Subject Lines Samples & Examples. An omnipresent anxiety brought on by our cognitive ability to recognize potential opportunities.. Track and manage deals in one place with Copper. But for every head-turner, ten cold email subject lines turn recipients away and send your email to the bin we call Trash. If youre distant, an invite to a webinar or another online event will work too. "Time to touch base" Using this email subject line for stale leads is a good option so you can set up another meeting call with them for a pulse check to see if they have selected one of your competitors or if they are still interested in what you are offering. The art of prospecting lies in getting past the gatekeeper. These scenarios are common, and unfortunately out of your control. So, next time youre crafting an email, take a few extra minutes to think about who youre writing to and what might interest them. 1) Keep it short and simple. As a result, an email . Your clients seem particularly happy with [relevant features]. Email Prospecting Tips | 5 Ways to Improve Your Subject Lines Better client relations for advertising and media agencies. Try the most collaborative solution to manage, track and payout variable compensation. Why it works: It showcases that youre human and made a mistake. 5. Example: Hey [prospect]. Works on Outlook or Gmail (+ many more integrations), The Best Sales Cadence Based on 33 Million Emails, Email Subject Lines: 10 Data-Backed Ways to Boost Open Rates (+Examples), 20 Cold Email Subject Lines Proven to Get Over 85% Open Rates, Sales, deal management, and communication tips for your inbox. It also makes sense to add the recipients name here for added personalization. Touch-base calls are the voice-based equivalents to touch-base emails. So, when a sender sets the expectation that there are next steps, it makes the recipient more likely to follow through with these next steps.
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